This is a 2 year old video, but it does make some very valid points (and they obviously didn't know anything about upViral either… but hey, everyone has something to learn right? LOL).
Their advanced tip #4 to offer a rewards campaign is actually something you can do somewhat uniquely in upViral – and that's doing a random draw giveaway AND rewards as opposed to tools like Gleam that only do one or the other.
Anyway, I thought it was a good quick lesson/reminder for some.